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Showing posts from May, 2009

Internet Airline News #6

JetBlue Uses New Media To Its Advantage, Other Airlines Should Take NoteMore and more airlines are starting to involve themselves with new media, but I’m not convinced that many of them know what they’re doing. I don’t need a bunch of tweets about a new fare sale to Zimbabwe, but I do need fast answers to questions and good access to the people who have those answers.Dueling VideosSome airlines host their own channels on YouTube, which I occasionally raid for all your blog-entertainment needs. But it struck me that the American Airlines video (from March, and yes American posts less frequently) on its "Road Warrior" competition and a Southwest vid promoting new coffee definitely projected their separate corporate identities, or at least how their ad agencies want to present them.US Airways Now Scanning Bags at Planeside, Improving Bag TrackingI had the chance to sit down with US Airways’ Managing Director of Customer Strategy Tim Lindeman and Director of Customer Strategy, M…

Internet Airline News #5

Through year-end, luggage on Alaska Airlines will likely be on timeAlaska Airlines is taking a page from the Domino’s Pizza playbook and offering a delivery guarantee. But it’s not for pizza, it’s for checked bags.Dare to dream: American and Delta want to charge money for access to their schedule infoAmerican Airlines’ CEO Gerard Arpey dared to dream. He slipped a comment into their recent earnings call which seemed rather off the wall, until Delta CEO Richard Anderson effectively repeated the idea. The proposal? Instead of paying commissions to agencies and websites that sell their fares, airlines would charge those agencies a fee for the right to display and sell their fares. Which Airlines Are Potentially Exposed the Most to Mexico Risk?Gary Chase, airline analyst with Barclays, issued a note this morning in which he listed the exposure of different airlines to the potential short-term risk of passengers curtailing travel to Mexico.United Responds: Two Airfare Increase Attempts Rol…